Enterprise Companies who I've helped drive success.
“Adam is a true leading voice in technical SEO. His skills and expertise are among the very best in the SEO industry.”
Barry Adams, Founder, Polemic Digital
★★★★★
You Can't Grow Large Websites by Just Publishing Content at Scale.
Publishing more pages used to be enough. Ship them, get them indexed, watch traffic climb. On a 500 page website, that still works.
On a website with 500,000 pages, it doesn't.
Most enterprise SEO teams are now stuck in the same loop. The team is experienced. The audits have been done, often more than once. But organic traffic is flat and nobody can say with confidence why. Core updates get blamed. AI search gets blamed, sometimes fairly. A vague “technical issue” gets blamed. So the team ships more content and more tickets, and the numbers stay where they are.
The problem is rarely knowledge. Enterprise SEO teams usually know what good looks like.
The problem is that at scale you cannot see what is actually broken. Search Console caps exports at 1,000 rows, so a 400,000 page website gets diagnosed through a keyhole. Template level issues hide inside sampled crawls. Pages drop out of Google's index quietly, and by the time the traffic loss reaches a monthly report the cause is months and six deployments old.
And when you do find it, the finding lands in a Google Doc. Engineering is committed to the product roadmap. The SEO ticket has no revenue number attached to it, so it loses every prioritisation call it enters. The work is right. It just never ships.
That's the gap I close.
I work with enterprise teams running large scale websites: ecommerce catalogues, marketplaces, publishers, job and property listings, and platforms carrying a decade of legacy URLs, faceted navigation and programmatic pages.
I don't hand over a document and leave. I diagnose what is actually constraining growth across your full URL set, quantify it so it survives a prioritisation meeting, and work alongside your engineering, product and content teams until it is live.
If your team is experienced and your organic traffic is still flat, another audit won't fix it. What fixes it is a senior pair of hands who can find the real constraint at scale, prove it matters, and stay on it until your team has shipped the solution.
That's where I come in.
Client Success Stories.
“Adam has transformed our client's index performance. Over the past 6 months, he's created a prioritised roadmap that helped reduce their indexed pages from 2 million to 653,000 (a 67% reduction).
By improving the overall health of the site, his work has directly contributed to measurable gains in organic search traffic and visibility.
I'd recommend him to any team serious about solving Google indexing issues.”
How I Help Enterprise Companies.
Enterprise Technical SEO Audits
SEO audits that identify the opportunities in your tech stack holding back your organic search visibility, traffic and sales.
- Bespoke Technical SEO Audits
- Prioritised Action List
- Clear Next Steps
Organic Search Strategy
I work with your team to create an SEO & AI strategy that helps your company earn LLM visibility, rank in traditional search results, and drive revenue.
- SEO & AI Growth Strategy
- SEO Business Case
- Prioritised Roadmap
Technical SEO Consultancy
I work with your team to provide training and access to a senior advisor who can help identify solutions to the problems holding back your LLM and traditional search visibility.
- Organic Search Advisor
- SEO Support for Teams
- Team Training
Meet Adam, Your Next Senior SEO Consultant.
Hi I'm Adam. An Independent SEO Consultant.
For nearly 15 years, I've helped companies see results from organic search by using technical SEO, organic search strategy, and getting things done.
I don't just run a consultancy. I test, build and teach.
I've built side projects including: The SEO Sprint, SEO Case Study Database, and the co-founder of Indexing Insight.
Learn More About Adam
I've Helped SEO Teams Across Different Types of Enterprise Websites.
Marketplace
I've worked on marketplaces with millions of listing URLs, most of which Google had never indexed.
Travel
I've untangled travel sites where destination, property and date combinations spun up near identical pages at enormous scale.
Ecommerce
I've managed large catalogues where variants, filters and pagination created far more URLs than there were products.
Publishing
I've worked with publishers whose decades of archive were competing with today's article for crawl attention.
Real Estate
I've handled property portals where listings churned in weeks under location templates running into the tens of thousands.
Job Listings
I've worked on job boards with the fastest churn of any large website.
Do any of these scenarios fit the bill? You can hire me to help today.
Don't Just Take My Word For It.
Testimonials from previous products, services, and consultancy engagements.
"Indexing Insight is a fantastic tool. It allows you to constantly see your website's trending index coverage rate in Google Search. The not-indexed reports show you why money-driving pages aren't indexed."
"Adam has the rare ability to translate SEO from a 'marketing tactic' into a clear business driver, aligning content, intent, and pipeline impact. If you're looking for someone who can own SEO/GEO strategically, Adam is exactly that partner."
"Adam is a true leading voice in technical SEO. His skills and expertise are among the very best in the SEO industry."
"Indexing Insight has become an essential part of my workflow. I'm constantly building and launching new pages, and checking the index coverage rate in my daily email alerts keeps me on top of every project's performance."
"Adam is one of the best technical SEOs I've ever worked with."
"Adam has the rare ability to translate SEO from a 'marketing tactic' into a clear business driver. He's methodical, pragmatic and a pleasure to work with — I cannot recommend him highly enough."
Interested in working together? Book a call today.
A 30-minute discovery call to understand the problem you want to solve and see if Gent of Search is the right fit.
Book a Free Consultation